Custom Apparel Startups
Episode 182 - Analyze Your Competition
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 1:01:22
- Mas informaciones
Informações:
Sinopsis
One of the struggles and causes of anxiety for small businesses is the competition. It's either the reality that you'll lose deals to the competition, OR just the anxiety because you might (or when will you?)"I can't make any money in my area""No one can sell for that price"One of the best ways to combat this is by getting in front of the knowledge. When you know your competition, you:Can get ahead of customers who shopImprove your products and servicesBe sure you are actually charging enoughKnow your strengthsSteps To Competitive AnalysisIdentify ThemAll competition - This is anywhere your customer might buy a similar product. For example, Walmart and Bass Pro Shop might be on this list.Close competition - These are businesses that do close to what you do, but not the same. These might be screen print shops if you do embroidery.Direct competition - Companies that do almost exactly what you do, such as a company that sells DTG one-off shirts, when you offer the same thing.Make A List And Categorize ThemGather