All About That Brand

Branding to Serve with the American Red Cross, Estee Lauder & Millennials

Informações:

Sinopsis

Grace Lanni interviews Tranesa Stanford Danuser, The Communicator, as she shares her branding journey through the corporate world into entrepreneurship.  Most recently a producer for The Mayflower Film, Tranesa shares her thoughts on authentic brands ensuring the tonality of a heritage brand resonates for each new generational market.  Currently serving on the eWomenNetwork Foundation Board, Tranesa’s experience with global brands like the American Red Cross and Estee Lauder provides a backdrop to her current consulting and her next ‘big thing’.