Aamplify!
Compensation Changes in Accounting Firms - Intersection of HR & Marketing with Andrea Sardone, PBMares - Amplify S01E01
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:44:18
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Sinopsis
Amplify - Season 1, Episode 1. Join host Mike Jones with Andrea Sardone from PBMares as they discuss the changes in compensation within the intersection of marketing and accounting in accounting firms. About Our Guest Andrea Sardone Director of Marketing, PBMares LLP Andrea has over 30 years in various aspects of marketing and communications. Her expertise is in Challenger Brands, digital marketing and creating teams to support it. In Andrea’s role as Director of Marketing for PBMares LLP, she takes a lead in the firm’s growth strategy through the promotion of the brand and development of lead generating marketing initiatives for all business units, service lines and industry niches. Sardone also helps develop and implement best practices in marketing, business development support and segment development. Prior to PBMares, Sardone was the Executive Director of Brand and Marketing for the Colonial Williamsburg Foundation. Prior to the Foundation, she was Chief Marketing Officer of the Raymond A. Mason S