Way Of Champions Podcast

Bill Eckstrom (@ecsellsports) is the CEO and founder of Ecsell Institute, the parent company of Ecsell Sports, Ecsell Business and Ecsell Education. Bill’s robust professional career path has encompassed sales, sales leadership, executive leadership with private and publicly traded companies, and as a founder of start-ups. In 2008, he established EcSell Institute to fill a void he witnessed and personally experienced in the coaching and leadership profession within businesses. Since then, Ecsell’s research and improvement programming expanded into the athletic and academic worlds. In 2017 and again in 2022, Bill took to the TEDx stage, where he shared his research and experiences in renowned talks that have five million views. Most recently, Bill co-authored The Coaching Effect: What great leaders do to increase sales, enhance performance, and sustain growth, which became an Amazon best-selling book in its first week of launching in 2019.In our interview today he takes his research and data from the busin