Cool Things Entrepreneurs Do

Listen now for lessons in PR from the founder and president of Grapevine PR in Austin, Texas.   This episode is co-produced with the Austin Technology Council. ATC is a 30 year old association focused on promoting and facilitating growth of technology companies in Central Texas. Over the past three decades the business ecosystem in Austin has changed, and ATC is actively changing, too. Learn more at https://AustinTechnologyCouncil.org. Steven Le Vine has released a new book called "Stories That F*cking Matter: Three pillars of epic storytelling to dominate media headlines, win clients, and grow your business". This is a must read for all business leaders.   About Steven Le Vine: Steven Le Vine is an award-winning publicist and PR strategist, and founder of Grapevine PR, since 2006. The firm's clients include tech and consumer brands, celebrities and high-profile experts. He has secured clients wide-ranging press from sit-down interviews with Oprah, The View, The Talk, NBC Today, CNBC, and CNN, to placemen