Calgary Business Podcast

In this episode, I was joined in the studio by Hanif Joshaghani, the CEO and co-founder of Calgary-based software company, Symend. §§§ There is a lot to unpack from our 40 minute discussion including: [1:40]...finding the “social North Star” [3:00]...Leveraging behavioral science to impact digital interactions [3:40]...providing value to clients beyond initial problem of past due customers [14:10]...”Symend” definition: a fair and transparent way of amending relationships [20:15]...investing in research today that will be realized in 2 years time [22:45]...Black Swan extreme events played out at least 6 times [37:50]...we have people with PhDs, neuroscience, psychology and behavioral science degrees [38:20]...we are experts in how to apply behavioral science to solve interaction in customer engagement problems §§§ To learn more about Hanif Joshaghani and his company, Symend, click on one or more of the links below: Symend ==> Website | https://symend.com ==> LinkedIn | https://www.linkedin.com/company/s