Corporate Escapees

Why you should listenAaron Edwards reveals how to create custom AI agents for customer support that achieve 60-70% resolution rates out of the box, dramatically reducing support team workload and costs.Learn how DocsBot provides a flexible, cost-effective alternative to expensive enterprise solutions like Salesforce's AgentForce.Discover innovative lead generation strategies using intent-based SEO and free AI tools that can capture high-quality leads in today's challenging SEO landscape.Are you tired of watching your support team drown in tickets while your knowledge gets scattered across different systems and people's heads? I keep hearing the same frustration - enterprise AI solutions promise everything but cost more than most SMBs can justify. In this episode, I talk with Aaron Edwards, founder of DocsBot, who shares exactly how to create powerful custom AI agents for both customer support and internal knowledge access at a fraction of the cost. We dive into real-world use cases, discuss why flexibility ma

Why you should listenIsar Meitis reveals why small businesses are actually falling behind enterprises in AI adoption—despite predictions they'd run circles around big companies.Learn the critical difference between tactical AI (saving 2 hours on marketing) and strategic AI (transforming your entire business model) and why leadership buy-in determines everything.Discover how the MCP protocol is creating "USB-like" connections between AI and your existing tech stack, eliminating the need for massive development teams and opening game-changing possibilities for consultants.As consultants struggle to stay ahead of the AI revolution while clients realize that 37-hour project now takes 37 minutes, many are feeling the pressure of hourly billing becoming obsolete. In this episode, I talk with Isar Meitis from multiplai.ai, who provides a reality check on what's actually happening in the AI consulting space. We discuss why small businesses are falling behind despite their supposed agility, the shift from cost-saving

As a consultant who's been mentoring others for years, I caught myself in the same trap I help my clients escape—overcomplicated everything. Despite helping hundreds of consultants build profitable businesses, I found myself spending more time on tactics than strategy, chasing clients instead of having them come to me. In this episode, I share why I still work with a coach after 28 years in business, the 9 transformative principles I'm implementing, and how you can apply these immediately to simplify and scale your consultancy. Sometimes we need that outside perspective to see what we can't see ourselves.Resources and LinksWatch the FREE Training: The 3P System for Profitable ConsultingHow to build your AI coachPrevious episode: 628 - From SI to CX Advisor Building a Profitable Salesforce Practice Without Competing on Price with Cyril LouisCheck out more episodes of The Paul Higgins PodcastSubscribe to our YouTube channel: @PaulHigginsMentoringJoin our newsletterSuggested resources

Why you should listenCyril Louis shares how Mavericx transformed from a typical Salesforce implementation partner into a trusted CX advisor, offering a proven blueprint for boutique firms looking to escape the commodity trap.Learn how building and leading local communities for 10+ years became a powerful lead generation and recruitment strategy that costs nothing but delivers exponentially.Discover practical AI implementation strategies across retail and financial services, including the step-by-step maturity model that prevents costly AI pilot failures.If you're tired of competing on price with every other Salesforce partner and watching the big SIs walk away with the strategic work while you get stuck doing configurations, this episode will change how you think about positioning. Boutique after boutique races to the bottom, begging for leads from AEs who now expect you to bring them business instead of partnering with you. That's exactly where Cyril Louis from Mavericx was heading until his clients started

Why you should listenChris Brisson reveals how SMS achieves 98% deliverability rates compared to declining email open rates, giving tech consultants an unfair advantage in client communication.Learn the "Textize Your Business" framework that turns every touchpoint in your client journey into a conversation starter, from lead generation to getting reviews and referrals.Discover real case studies including how one speaker converted 150 event attendees into $25,000+ of lead value using simple QR codes and SMS automation.You're probably still over-relying on email and LinkedIn to reach prospects and clients - and missing out on the channel with the highest engagement rates. As a tech consultant, this could be costing you deals and dragging out your sales cycles. In this episode, I talk with Chris Brisson, who's been in SMS marketing since 2009 and built SalesMessage to help businesses "textize" their operations. We dive deep into how SMS integrates with platforms like HubSpot, Salesforce, and Pipedrive, plus the

As a tech or AI consultant who's built your business to mid-six figures, you might think you're sitting on a valuable asset. But here's the brutal reality: if your business wouldn't survive without you, you don't have a business—you've bought yourself the world's most expensive, stressful job.In this episode, I share the exact framework buyers use to value tech consultancies and reveal why most smart, passionate founders are unknowingly destroying their business value every single day. You'll discover the three strategic shifts that transformed one of my clients from a 60-hour-week bottleneck to building a systemized, scalable business that gave him his life back—whether he ever sells it or not.This isn't about preparing to sell your business. It's about escaping the owner dependency trap that's keeping you trapped at the center of everything, working harder instead of building something truly valuable.Resources and LinksWatch the FREE Training: The 3P System for Profitable ConsultingPrevious episode: 625 - T

Why you should listenSanjeet Mahajan shares his journey building AgentForce agents and custom AI solutions, revealing the critical prompt engineering techniques that eliminate hallucinations and deliver real ROI.Learn the decision framework for when to use AgentForce versus building custom agents with LangChain and CrewAI, plus real case studies from hospitality and real estate showing measurable results.Discover how to create your own "Content Crafter" AI agent that generates marketing ideas in 10 minutes instead of 3-4 weeks, based on your unique business journey and client data.As a Salesforce consultant, you're watching competitors struggle with AgentForce implementation while others race ahead with custom AI agents. The hallucinations, pricing concerns, and lack of clear guidance on when to build versus buy has left many of you spinning your wheels. I see this frustration constantly - talented consultants who know their platforms inside-out but feel lost in the AI maze. In this episode, I talk with Sanje

Why you should listenJon Topper reveals how to transform client cloud platform complaints into profitable migration projects, including access to substantial AWS funding programs most consultants don't know exist.Learn the real truth about AWS partnerships - why they don't deliver leads as promised and the relationship strategy that actually works to generate opportunities.Discover how to build authority in the cloud space that gets you noticed by platform sales teams, using the same approach that led to Jon's acquisition by a 400-person company.As a tech consultant, you've probably heard clients complaining about their current cloud platform costs, performance issues, or vendor lock-in nightmares. What if I told you there's a way to turn those complaints into profitable migration projects - and there's significant funding available to help them migrate? In this episode, I talk with Jon Topper from The Scale Factory, who shares exactly how to position yourself as the hero who solves their biggest cloud headac

As a tech consultant, you're probably exhausted from chasing every opportunity that comes your way - bouncing between industries whenever a referral pops up. You know you need to specialize, but choosing a niche feels risky when you're already pulling in decent revenue and worried about leaving money on the table. The truth is, staying a generalist is what's keeping you stuck doing $15K implementations instead of leading $50K+ transformations. In this episode, I share the exact 4-filter system that separates profitable niches from time-wasters. You'll learn how to identify niches with urgent problems, real budgets, and scalable potential - the same approach my clients use to stop competing on price and start commanding premium rates for their expertise.Resources and LinksWatch the FREE Training: The 3P System for Profitable Consulting605 - You Can't Own a Niche You Don't Understand420 - The Riches Are in the Niches with Alison Strickland388 - Super Niche to Scale FasterPrevious episode: 622 - Why Your Client

Why you should listenGaurav shares how Jeeva.ai is revolutionizing sales automation by making AI-powered outreach as simple as ChatGPT, without the complexity of tools like Clay.Learn how to cut through the noise of generic AI outreach with personalized, multi-channel strategies that actually improve deliverability and response rates.Discover the future of sales technology and why natural language interfaces will replace complex CRM workflows - plus get insights from a Forbes 30 Under 30 founder backed by Mark Benioff.Your clients' sales teams are drowning in CRM busywork, spending hours on data entry and lead research instead of actually selling. Meanwhile, their cold outreach campaigns are getting lost in the noise of AI-generated spam, delivering terrible conversion rates despite all the time invested. If this sounds familiar, you're not alone - and there's finally a solution. In this episode, I sit down with Gaurav Bhattacharya, CEO of Jeeva.ai, who's built the AI sales automation platform that's changing

Why you should listenAndré van Kampen reveals how his 9-year hospitality background became his secret weapon for delivering exceptional client care in Salesforce consulting, going the extra mile that sets him apart from competitors.Discover how building and nurturing the ISV community in Europe created multiple revenue streams while establishing André as a thought leader in the Salesforce ecosystem.Learn practical strategies for leveraging networking and community involvement to build a sustainable consulting business without relying on paid advertising or traditional marketing tactics.Differentiating yourself in an increasingly crowded consulting market while building genuine client relationships feels nearly impossible. In this episode, I sit down with André van Kampen, a Salesforce consultant from the Netherlands who has built his business through exceptional client care and community leadership. We explore how his hospitality background shaped his consulting approach, why he focuses on the most challengin

As a consultant, you're probably feeling the ground shift beneath your feet right now. While everyone's celebrating AI's promise to make us 10x more productive, I'm seeing a darker reality unfold. Your biggest clients are starting to question why they should pay $200 an hour for work they know AI can handle in minutes. Fortune 1000 CEOs aren't waiting six months for insights anymore—they want them yesterday, and they're willing to cut you out if AI can deliver faster. In this episode, I reveal why the traditional billable hour model is becoming a death trap and share the exact framework I use to help consultants escape the time-for-money cycle. I'll walk you through my 3P system that helped one client slash their working hours in half while nearly tripling their revenue. The consultants who make this shift now will dominate—those who don't will become AI's assistants.

Why you should listenTrevor reveals how Myko solves the age-old problem of sales reps not entering data into Salesforce by using voice technology to eliminate the 53-click process down to 15 secondsLearn how poor CRM data entry is blocking your AI initiatives and downstream analytics, and discover a practical solution that integrates seamlessly with existing workflowsGain insights into the future of voice-first technology in sales and how early adopters are leveraging this to dramatically improve rep ramp time and territory handoffsAs a Salesforce partner, you know the challenge of implementing CRM systems that don't fit into the natural flow of how sales reps actually work. Your clients struggle with data gaps that prevent meaningful reporting, AI initiatives get stalled because there's insufficient data to analyze, and you're constantly looking for solutions that bridge the gap between CRM capabilities and real-world sales activities. I've experienced this firsthand - watching robust Salesforce implementati

Why you should listenLearn why SMB clients are now the #1 target for cyberattacks and how attackers operate (with shocking real-world examples).Discover how Microsoft partners can add value and margin with simplified cybersecurity services — even without deep in-house expertise.Find out how to protect your firm and clients from ransomware and liability without adding massive overhead or complexity.If you think your clients are “too small” to be a target—think again. Cybercriminals are shifting focus toward SMBs, and Microsoft partners are on the front lines, whether they know it or not.In this episode, I talk to René-Sylvain Bédard (RS), CEO of Indominus Managed Security, about how Microsoft partners can simplify cybersecurity, reduce risk, and turn this into a value-added service—not just an afterthought. You’ll learn the real risks, where partners are exposed, and how to protect both clients and your own firm.About René-Sylvain BedardRené-Sylvain has nearly 30 years of experience as a technical architect, i

If you’ve been feeling like the consulting game is changing fast—and no one gave you the playbook—you’re not alone. In this episode, I break down why being tied to just one SaaS platform is holding too many consultants back. The market is moving toward AI, automation, and cross-platform solutions—and clients simply want results.I share why I’ve shifted my own mentoring approach to focus on helping tech, AI, and automation consultants master profitable consulting—not just platform expertise. You’ll get a simple framework to help you stand out, productize your services, and scale without burning out. If you’re ready to win bigger deals and work fewer hours, this one’s for you.Resources and LinksWatch the FREE Training: The 3P System for Profitable ConsultingPrevious episode: 616 - Scaling a RevOps Consultancy from Freelancer to Team with Kathryn CastleCheck out more episodes of The Paul Higgins PodcastSubscribe to our YouTube channel: @PaulHigginsMentoringJoin our newsletterSuggested resourc

Why you should listenLearn how Kathryn scaled from solo freelancer to a strategic RevOps firm serving VC-backed SaaS companiesDiscover the real impact of AI on RevOps—and why data hygiene is more critical than everHear how Kathryn balances strategy, tech, and team building to retain clients for 18+ monthsSaaS companies grow fast—and Kathryn Castle knows how to keep their revenue operations from falling apart along the way. In this episode, she shares how she went from independent contractor to founder of Candybox, a RevOps and tech strategy firm serving B2B SaaS companies backed by VCs and PE firms.We talk about niching down, what’s changed in RevOps over the last six years, and how AI is pushing more strategic conversations about data, integration, and platform selection. Kathryn also opens up about team building, long-term retainers, and the realities of consulting in fast-paced environments.About Kathryn CastleKathryn Castle is the founder of Candybox CRM, a RevOps consultancy that helps B2B tech scale-ups

Why you should listenDiscover why Twitter (X) DMs are outperforming cold email and LinkedIn for tech outreachLearn how to build high-quality lead lists using followers, bio keywords, and AI-enhanced targetingGet a behind-the-scenes look at Drippy.ai, the platform automating Twitter outreach with personalized, scalable messagesMost SaaS consultants rely on LinkedIn and email for outbound, but ignore one of the most untapped platforms: Twitter. In this episode, I sit down with Alex Peñuñuri, Co-owner of Drippy.ai, to uncover how Twitter is quietly outperforming traditional channels for tech consultants doing high-ticket outreach.We talk targeting, messaging, automation, and how to personalize at scale using AI. Whether you're getting fewer replies on cold email or worried about burning your LinkedIn account, Alex shares how Twitter can boost your outreach volume, trust, and booked calls—without adding risk.About Alex PeñuñuriAlex Peñuñuri is the co-owner of Drippi, a 7-figure Twitter/X outreach automation softw

If you’re still trying to “figure out AI” in the cracks of an overloaded week, you’re not alone. Most SaaS consultants are stuck waiting—for platforms like Salesforce or HubSpot to release perfect features, or for clients to ask the right questions. Meanwhile, the biggest margin opportunity in years is passing by.In this solo episode, I share how I stay ahead of the AI curve—so you don’t have to. You’ll get my exact system for learning fast, my favorite channels, podcasts, and masterminds, and how I turn it all into team-ready playbooks and custom GPTs. If you want AI insights that actually make you money (without falling down rabbit holes), this episode is for you.Resources and LinksCheck out our Mentoring programJoin our newsletterList of Custom ChatGPTsJames SchramkoRick MulreadyJeff SuRob the AI GuySkill Leap AIAI Business Plans with DougPodcasts: Leveraging AI, The AI Explored PodcastMultiply AIThe AI PlaybookLinkedIn AI Mastery LabPrevious episode: 613 - Turn AI Chaos Into Client Results—

Why you should listenKate breaks down exactly where to start, without chasing shiny tools.Learn how to build AI systems they’ll actually adopt.Kate shares how to train GPTs on your tone and strategy.If AI still feels overwhelming, like you’re already behind or unsure where to start, you’re not alone. In this episode, I speak with Kate VanderVoort from Social Mediology, who helps consultants move beyond shiny tools and build practical AI systems that actually save time. Kate explains why most businesses struggle with AI and how to fix it by starting with the right foundation.You’ll walk away with a clear picture of what actually works, what to avoid, and how to make AI a useful part of your business without the overwhelm. If you're ready to cut through the noise and use AI in a way that supports your team and goals, this episode is for you.About Kate VanderVoortKate VanderVoort is Founder and CEO of Social Mediology and the AI Success Lab and host of the AI Grapple Podcast. She is a digital strategy expert wit

Why you should listenLearn how to build your own AI revenue streams now with agents and digital employees.Get a reality check on where AI adoption is really at—and how it’s disrupting mid-tier SaaS faster than you think.Hear practical agent use cases across sales, support, and delivery—straight from a tech leader who's helped raise $ 400 M+ and worked with Fortune 500s.If you’re still hanging your hat on your SaaS vendor adding AI features, you’re already behind.In this episode, I talk with Ken Gavranovic, a tech exec who’s been building with AI since before most people could spell LLM. Ken shares how agents (aka “digital employees”) are quietly becoming the next big service you should offer—and why relying solely on platform tools like Salesforce’s Agent Assist will cost you deals, not win them.We dive into the difference between LLMs and agents, how to package AI advisory work for clients, and the mindset shift SaaS Consulting Partners must make to stay relevant and profitable in 2025.About Ken GavranovicKe