Moma: Movies & Marketing

After 30-plus years of service, Maverick flies back into our lives with a new Top Gun trailer. Does the trailer match our sky-high expectations?SHOW NOTESGet visuals, links and show notes from this episode at speakinghuman.com. You can also vote on the movie's marketing effort(s) via the episode's webpage.https://thinkmonsters.com/speakinghuman/media/moma-movies-and-marketing-podcast-top-gun-maverick-trailer/

In honor of the 40th anniversary of Alien and the return of Men in Black, we dissect some of the best & worst space creature movie marketing.SHOW NOTESGet visuals, links and show notes from this episode at speakinghuman.com. You can also vote on your favorite movie of the summer via the episode's webpage.https://thinkmonsters.com/speakinghuman/media/moma-movies-and-marketing-podcast-extraterrestrial-movie-marketing/

From Godzilla to Spider-Man to The Lion King, we draft our summer blockbuster teams to see who can rake in the most green.SHOW NOTESGet visuals, links and show notes from this episode at speakinghuman.com. You can also vote on your favorite movie of the summer via the episode's webpage.https://thinkmonsters.com/speakinghuman/media/moma-movies-and-marketing-podcast-2019-summer-box-office-challenge/

Does this first glimpse of the new Wick relight our interest in returning to the world of neon, assassins, and non-stop action?SHOW NOTESGet visuals, links and show notes from this episode at speakinghuman.com. You can also vote if you like this movie trailer on the episode's webpage.https://thinkmonsters.com/speakinghuman/media/moma-movies-and-marketing-podcast-the-john-wick-3-trailer/

As the 21st Marvel movie hits theaters, we share our picks for the five MCU pictures with the most powerful posters. SHOW NOTESGet visuals, links and show notes from this episode at speakinghuman.com. You can also vote for your favorite movie from this show on the episode's webpage. https://thinkmonsters.com/speakinghuman/media/moma-movies-and-marketing-podcast-best-marvel-movie-posters/

Sorry, Shakespeare in Love. With 20 years of hindsight, we can now more confidently say what movies should have really won Oscars in 1999.SHOW NOTESGet visuals, links and show notes from this episode at speakinghuman.com. You can also vote for your favorite movie from this show on the episode's webpage. https://wp.me/p7IJez-87a

In 1991, the greatest movie ever made about surfing bank robbers slammed into theaters like the 50-year storm hitting Bell’s Beach. We revisit the marketing behind the movie and talk about why this flick has held up as a classic. SHOW NOTESGet visuals, links and show notes from this episode at speakinghuman.com. You can also vote for your favorite movie marketing effort from this show on the episode's webpage. https://wp.me/p7IJez-7KN

Two movies featuring otherworldly title characters are released on the same day, seemingly aimed at the same audience. Which one had the better marketing? SHOW NOTESGet visuals, links and show notes from this episode at speakinghuman.com. You can also vote for your favorite movie marketing effort from this show on the episode's webpage.

We’ve got a new podcast coming your way for 2019. The name of the podcast? Drum roll please… Movies & Marketing.  If you’ve ever listened to the Speaking Human podcast, you know we frequently reference movies and use movie marketing as a macrocosm for what many brands are dealing with on a much smaller basis. We’ve done episodes of the show where we've handed out movie marketing awards and made predictions for the summer box office, and those episodes have consistently ranked among our most popular. We figured the time was right for a spin off... So what will happen on the Movies & Marketing podcast? We’re going to dig deep on movie marketing to try to get a sense of why some movies find an audience and others don’t. We have a lot of interesting things planned.  We going to talk about trailers, what works and what doesn’t; dive into some box office numbers, both US & international; revisit the marketing campaigns for some classic films (or what we consider classic films anyway); analyze the market