#seoisaeo Podcast - Expert Interviews At Major Digital Marketing Conferences

John Ozuysal talks with Jason Barnard about how to create content that converts. John Ozuysal is a growth marketer, 2x entrepreneur with 1x exit and has helped companies go from 0 to 7 figures. He is currently a co-founder of a 500 Startups backed Datapad. To this day he helps startups, accelerators and investors with growth marketing. An essential part of content marketing is creating content that prompts the reader to take an action, whether it's subscribing to a newsletter, making a purchase, or signing up for a free trial. This type of content builds trust with readers, provides them with useful information, and encourages them to take action. It is important to produce content that encourages purchase, as it leads to more engagement and conversions. Such content is tailored to the reader's needs and speaks to them in a way that they find appealing. They can also help you build relationships with your customers, which can lead to repeat business. They also help increase brand visibility and improve