Market Proof Marketing: New Home Builder Marketing Insights

Market Proof Marketing · Calculating Your Cost-Per-Lead Andrew Peek, Jackie Lipinski, and Bryce Baker discuss how builders can calculate their yearly cost per lead data and why it’s important to know, why you need to analyze all of your Call-To-Actions on the desktop and mobile versions of your website, and the best practices around how to carve out time for self-learning goals. Story Time (0:30)Bryce shares the CTA’s to update on your home builder website. Jackie explains why there is no industry standard for Cost-Per-Lead and why builders need to use their own historical data as a benchmark to improve on.Andrew discusses how people can carve out time to achieve their goals and create deadlines.In The News (20:50)The Market Proof Marketing Podcast won Gold for the Best Professional Industry Insight Series at The Nationals!Upcoming 2023 EventsMarketing Academy - April 4-7th Virtual academy Online Sales Academy - April 26-27 in Virginia Beach Summit - Free to top 200 builders. Claim (1) free ticket per company