Agency Intelligence

In this episode of Agency Intelligence podcast, host Jason Cass interviews Elijah Goodman, Producer at Goodman Family Insurance. Episode Highlights: Elijah discusses Goodman Family Insurance and how he gets leads by posting videos and other content on TikTok and social media. (3:46) Elijah explains how he came up with the concept for his first TikTok video, which is about cold calling. (5:57) Elijah recommends those who wish to post on TikTok or Instagram to include a quote sheet or an intake form in each video so that viewers can contact them for a quote since you never know which video could go viral. (10:11) Elijah mentions the need for making the video interesting from the start in order to attract people's attention. (12:12) Elijah explains why it is important to ride the wave of a video that goes viral. (14:41) Elijah mentions that you should not be too concerned with how a video performs, some will perform well and others will not. (17:24) Elijah explains how gaining more leads from his v