V.u.x. World

Conversation analysis should be a part of every conversation design team’s workflow. You may be doing it already without realising exactly what it is. I reached out to Dr Maria Aretoulaki to find out exactly what conversation analysis is, why it matters and how she would use it for a new project. Maria is the Director at DialogCONNECTION Ltd and she works with GlobalLogic (a HITACHI Group company) where she’s SME for ML/AI, design-led and data-driven Voice & Conversational AI (VOCAI) and VUI and CUI Design, and a Coordinator of the Web3 and Blockchain CoE. Maria is a true veteran of conversational AI, so it was fantastic to chat with her! 00:00 Start 00:20 Maria's Introduction 02:38 Maria's VUI experience 05:33 30 seconds, go! 07:01 On 'copywriting' as a term for conversation design 08:45 What would you call the craft of utterance writing? 12:18 what surprised you most when you started designing conversations? 15:04 Customers creatively swearing at bots 17:09 What is conversation analysis? 22:03 What is o