Wavebreak Podcast: Grow Your Shopify Store

Building an Omnichannel Brand: Marketing Strategies and More with Scotch Porter CEO Calvin Quallis

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Sinopsis

Calvin Quallis, CEO and Founder of Scotch Porter, joins the Wavebreak Podcast to discuss the brand's rapid growth, retail expansion, $11 million Series B, and more. You'll also learn:Marketing strategy as an omnichannel brand with DTC, Amazon, and retail presence in Target, Walmart, and moreKeys to building out a strong leadership team, from recruiting to team structureCalvin Quallis is the CEO and Founder of Scotch Porter.Links MentionedScotch PorterLearn more about Wavebreak: the email & CRM agency for high-growth DTC brandsSponsored by...Klaviyo — Over 265,000 innovative brands are growing their businesses by listening and understanding to cues from their customers--easily turning that information into valuable marketing messages used to build highly segmented, automated email & SMS campaigns, such as win back campaigns or abandoned cart recovery and more.Tidio — Tidio is the highest-rated live chat software on Shopify. Through Live Chat, Chatbots, and Ticketing, Tidio helps Shopify merchants gain