Play Big Brand Bold

When it comes to creating sustainable cash flow in your business there are different strategies that you can use as well as 2 types of revenue you can plan on building in your business.   At the end of the day you want to create as much consistent income as you can and having different ways of getting it can make a big difference in your business.   Slow and steady cash I think of slow and steady cash as delayed gratification. Slow cash can be things like a membership or subscription model that brings in reoccurring revenue. It could be little and often but it could add up to a lot. For example, if you have someone paying you $97 a month that's great, but if you have 100 people paying you $97 a month then that adds up to a lot.   Creating lower-priced products that might be on evergreen - which means that they can be bought all the time and just having those in the marketing mix of the things you talk about on a regular basis, having funnels on your website from opt-ins to those products or even running SLO