Agency Intelligence

Power Women In Insurance: Helping Agencies Grow Through Branding and Education with Charlotte Hicks

Informações:

Sinopsis

In this episode of Power Women In Insurance, Teresa Kitchens sits down with Charlotte Hicks, a Business Growth Coach and Digital Marketer at Nowpreneur. Charlotte talks to Teresa about her passion for helping agencies to brand themselves and her education regarding flood insurance with the National Alliance. Episode Highlights: Charlotte discusses her family's insurance agency, her work as a tax accountant, and her transition back to the insurance industry. (1:15) Charlotte encourages all insurance agents to offer flood coverage with every property policy and to educate their clients on flood risk and show them how floods can happen. (5:39) Charlotte explains that flood insurance is beneficial for agents, customers, and communities, as it protects them from uncovered losses and reduces the need for public assistance. (10:57) Charlotte discusses the importance of branding and marketing in the insurance industry and the need for companies to differentiate themselves from competitors by communicating th