Smooth Business Growth 15 Minutes Of Pure Marketing Strategies Proven To Move The Needle

Today we are chatting with PR expert Alistair Clay who is on a mission to democratize PR, to help them reach new audiences and achieve massive success by being in control of their market positioning & their reputation. PR feels like a mystery zone, where you are typically at the mercy of an expensive PR firm and we as business owners have no idea how to handle it. Why is that? Is there a myth that you need to be a huge company in order to benefit from PR? You believe all businesses have newsworthy stories within them, you just need to know where to look and what to look for! What 9 questions can we ask to find those stories in our business and to use them to get media coverage. How do we know if we are newsworthy? Passion and newsworthiness are not the same thing. Alistair explains. Now you have your own PR Agency but with www.class-pr.com you teach people to be their own PR and do it themselves – why? Alistair is director of one the UK’s top 30 healthcare PR agencies Arc Seven Communications and foun