Wavebreak Podcast: Grow Your Shopify Store

In this episode of the Wavebreak Podcast, Dylan Kelley interviews Dan Schaefer, co-founder of Native Pet. Native Pet launched as an Amazon-first brand in 2017 and today is an omnichannel brand across Amazon, DTC, and retail.In this episode you'll:Discover why Native Pet decided to launch their brand exclusively on Amazon and how this strategy helped them gain traction in a highly competitive marketFind out the results of Native Pet's initial advertising testing on OTT platforms and the impact it had on their brand awareness and salesLearn the valuable lessons Native Pet learned when launching their brand into retailDan Schaefer is co-founder of Native Pet.Links MentionedNative PetLearn more about Wavebreak: the email & CRM agency for high-growth DTC brandsSponsored by...Klaviyo — Over 265,000 innovative brands are growing their businesses by listening and understanding to cues from their customers--easily turning that information into valuable marketing messages used to build highly segmented, automated e