Market Proof Marketing: New Home Builder Marketing Insights

Market Proof Marketing · Ep 283: Letting Go and Shifting MindsetsKevin Oakley is joined by Nicole Maggio-Deaton, the Marketing Manager for Chesapeake Homes who is celebrating nine years with them. She shares about her journey through earning her degree in Business Administration with a focus in Marketing and landing a position with Chesapeake Homes as a Sales Agent that eventually led her back to Marketing. Together, they talk about how having a background in sales can really benefit those going into marketing but also highlight the mental shift one has to take in order to switch over. Kevin and Nicole discuss:The background of Chesapeake Homes, where they build, the volume, price points and master plans.How vital remembering everything from the sales side is when going to the marketing side.Letting go of an immediate checklist and finding ways to shift mindsetsSkills earned through a sales background that benefit your careerBeing self aware of your struggles and persevering through them Questions? Comments?