Smc: School Marketing And Communications

In episode 62, Brad and Scully discuss the best way to present marketing results to your principal, board or heads. In addition, they examine how to deliver on brand promises; and discuss that to be outstanding you need to think more. This episode’s commonly asked school marketing question looks at 5 tips to improve yearbooks. This week’s school marketing example: 7 effective call to action examples and why they work. The rants and raves segment looks at annoying clichés and phrases you hear at work. This week’s links: The best way to present marketing results to your CEO http://www.convinceandconvert.com/digital-marketing/best-way-to-present/ Brand promises and the customer experience gap https://www.marketingmag.com.au/hubs-c/brand-promises-customer-experience-gap/ Stand out from the crowd in your education marketing http://www.caylor-solutions.com/stand-out-from-crowd-education-marketing/ Yearbooks ... 5 tips to polish your performance http://info.imageseven.com.au/school-marketing-blog/topic/yearbooks