Smc: School Marketing And Communications

In episode 48, Brad and Scully discuss why good infographics are more than just pictures and numbers. In addition, they examine the pros and cons of native advertising; the news that digital marketing is mainstream; and provide the ultimate guide to SEO for content marketers. This episode’s commonly asked school marketing question looks at how you can save five hours a week on social media. This week’s school marketing example: Crescent School’s ten reasons why to send your son to an all-boys school. The rants and raves segment looks at a useful tool that grades websites.   This week’s links: Why good infographics are more than just pictures and numbers https://contently.com/strategist/2015/11/25/why-good-infographics-are-more-than-just-pictures-and-numbers/ Native advertising: buzz, bollocks or brilliance? https://www.marketingmag.com.au/hubs-c/native-advertising-buzz-bollocks-brilliance/ Last Week Tonight with John Oliver: Native advertising https://www.youtube.com/watch?v=E_F5GxCwizc The ultimate guide to