Smc: School Marketing And Communications

Insights into the world of school marketing and communications, presented by Brad Entwistle and Andrew Sculthorpe. In this episode Brad and Scully discuss the anatomy of a killer landing page; how email is deceptively complicated; where to start if your marketing is all over the place; what a software platform for managing social media learnt from some of its less awesome blogs; and is marketing is killing our most important words