Managing Marketing

Olly Taylor is the Chief Strategy Officer at Host Havas Australia. He shares his experience and thoughts on the role of strategy and the importance of having a strategic framework at a time of crisis. He talks about the need for simplicity in the face of complexity and the difference between strategy and planning as two parts of the same discipline. https://www.trinityp3.com/2020/09/deconstructing-strategy-in-time-of-crisis/