#eventicons - Meet The Icons Of The Events Industry (audio)

Some of the most challenging events to produce are televised events. With a mega televised event such as the Super Bowl, Inauguration or Olympics you only have one shot to get things right. If you aren’t prepared or things go wrong it really shows. In fact, we saw a prime example of this at the Macy’s Thanksgiving Day Parade last week when the lip-sync track audio did not match up with Rita Ora’s in ear track creating an out-of-sync disaster of a performance that unfolded in front of millions viewing the live show. So how do you execute a flawless televised show? How do you deal with the pressure that comes along with planning one? Is it really that different than any other event? Joining us in today’s episode is Paul Winston the owner of Razor Marketing and Management and an expert on mega televised events. Paul has worked on events such as the Olympics, the Super Bowl, the National Memorial Day Concert, A Capitol Fourth Concert, both of which you can see every year televised on PBS and so much more. Paul wi