Agency Intelligence

Most insurance agents fail at selling insurance because they started on the wrong foot. They never achieved traction and so they failed. What I've found is that many agents lack traction because they don't know what they're selling or to whom they're selling. They are "generalists" and they achieve mediocrity every single day. If you want to become more successful at selling insurance, figure out who your ideal prospect is (with absolute clarity) and prospect with diligence. In this throwback episode of the Millionaire Insurance Producer podcast, host Charles Specht will teach you how to do exactly that. Episode Highlights: Charles shares that articulating or defining your ideal client is the foundation of prospecting. (1:59) Charles explains that if your message is that of the one you were focused on, it will tilt up towards the client you are messaging. (6:22) Charles defines every agent as being very unique in every way in your own agency. (10:19) Charles shares his experience with a shooting gun a