Sports Media With Richard Deitsch

Episode 326 of the Sports Media Podcast with Richard Deitsch features an extended conversation with Burke Magnus, the president of content at ESPN who has oversight of ESPN’s live events, studio shows, newsgathering, original content/ESPN Films, the Talent Office, as well as audio, digital, and social media. In this podcast, Magnus discusses how aggressive ESPN will be in retaining the NBA; the interest ESPN would have if the NCAA women’s basketball tournament went up for open bid; ESPN’s interest in future World Cup rights; how Magnus sees the upcoming College Football Playoff package; the disbandment of the Pac-12; the reporting that ESPN once offered $30 million a team for the Pac 12 which the Pac 12 turned down; whether it is fair to blame Fox and ESPN for mass realignment in college football; if former Pac-12 teams going to the Big Ten hurts ESPN; the market for ESPN outside of the cable bundle; the expected price point when ESPN goes over the top to direct to consumer; whether there will be more layoffs