How To Succeed Podcast

To succeed at revisiting pain, take a "doctor" mindset and use the pain funnel to uncover the buyer's issues. Move from superficial problems to root causes and business impact. Reinforce this process throughout sales conversations and coaching. Be authentic, not scripted. Revisiting pain is an ongoing process, especially with multiple stakeholders. Continuously discover new pain points. Use the funnel internally too, helping your team set goals to address their pain points. Coach them after setbacks when receptive. Overall, master the pain funnel with empathy and authenticity to help buyers solve problems and drive sales success.   Watch this video to learn how to succeed at repeatedly uncovering your buyers' pain points by adopting the doctor mindset and mastering the pain funnel process.   Timestamps:   00:02:34 Understanding the forgetting curve. 00:04:10 The power of reinforcement. 00:08:09 The importance of pain. 00:13:17 Gain in the future. 00:17:27 Pain with multiple decision makers. 00:19:31 Pain disc