Market Proof Marketing: New Home Builder Marketing Insights

Market Proof Marketing · Ep 301: There's No Toenails In Our Carpet!In this episode, Andrew Peek is joined by Julie Jarnagin and Beth Russell! Andrew weathered a hurricane in Florida which prompts the three of them to list off selling points in homes for Florida residents. Together, they discuss desperate marketing methods that can lead to a negative impact on potential buyers and also lead to consumers pushing for more out of their builders.Story Time (05:47)Andrew is puzzled by a townhome construction company using a sign spinner to market their brand.Julie is hearing from builders that shoppers are pushing for more and more in there potential homes.Beths house closes this week so she is getting photos taken of it before they move in. News (26:01)Zillow-Redfin Partnership Increases Exposure for New-Construction Listings (https://www.nahb.org/blog/2023/08/zillow-redfin-partnership?utm_source=newsletter&utm;_medium=0828&utm;_campaign=MMB2023)Maui broker: Hanging up on vultures, holding on to hope (https://www.