Wavebreak Podcast: Grow Your Shopify Store
Scaling Profitably with Ben Cogan, co-founder of Agora
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:54:41
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Sinopsis
Ben Cogan, co-founder of Agora, joins the Wavebreak Podcast to share the current state of direct-to-consumer and how you can maximize success in 2023 and beyond. Topics covered include:Marketing Strategy: The importance of a smart marketing strategy for DTC businesses, including what channels to focus on, profitability optimization, and incrementality testing.Profitability: Insights on avoiding common mistakes to ensure sustainable growth and profitability.Future of DTC: The evolving DTC landscape, including increased competition and rising advertising costs, learn proactive strategies to stay ahead. Ben Cogan is the co-founder of Agora Brands, an e-commerce aggregator acquiring wonderful direct-to-consumer businesses.Links MentionedAgoraLearn more about Wavebreak: the email & CRM agency for high-growth DTC brandsSponsored by...Klaviyo — Over 265,000 innovative brands are growing their businesses by listening and understanding to cues from their customers--easily turning that information into valuable mar