Spm Podcast |marketing And Social Media Tips For The Restaurant And Pizza Industry

Must Read: The Conversion Code by Chris Smith Chris Smith who co-founded Curaytor a real estate marketing company for realtors wrote this book after running many facebook and sales campaigns for real estate agents.  It is a book focused on marketing for real estate agents and converting those people into customers but it's more of a sales book and has great insights into the psychology of an internet buyer. We talk a lot on the show about using social media for advertising and engaging with your customers.  Not every section of this book is going to be for the non- real estate person but there definitely many that you can read and apply to your restaurant marketing. Key Take Aways: Writing the perfect blog post How long should your post be How to tell a better story in every post Facebook marketing section Retargeting on facebook Email marketing best practices How to build trust in the internet Follow up systems Links from this episode: The Conversion Code Our Facebook Ads Show Follow Ch