Blazer's Edge

Amara Baptist, Digital Content Manager for the Portland Trail Blazers, dropped by the WHAT podcast to talk about what is keeping her entertained, share memories of her time working at Kobe Bryant’s summer basketball camp and give us tips for social media success. Plus we’ve got four more songs to add to the 2020 Feel Good playlist. Highlights 1:30 Icebreaker: What would you put on the English muffin of your dreams (shout out to Brooke Olzendam)?  7:00 Social media stars during the outbreak: Check out Matisse Thybulle on Tik Tok, CJ McCollum’s Instagram captions. Mario Hezonja and Meyers Leonard on Twitch. 9:00 NBA Players who can’t figure out how to use digital collaboration tools are so relatable (Hi, Carmelo Anthony). 11:00 Amara’s memories of Kobe Bryant. Handling social media during the Lakers first game back after his death. 19:00 Social Media school: what are some of the keys for successful social media presences, both for individuals and for brands?  35:00 Logistics of how you have a social media team.