Fearless Entrepreneurship Podcast With Cory Mosley

Paul Potratz is the COO of Potratz Advertising, a technology-based full-service advertising agency specializing in digital marketing, SEM, video production, and consulting. He has been in sales, advertising, and marketing for 20 years and loves every minute of it. During this episode, Paul will help you overcome common marketing and branding mistakes as an entrepreneur. He’ll discuss the importance of digital presence and why you need testimonials from your clients. Learn to brand with a competitive advantage and determine if reinventing your brand is right for you. Links:Ppadv.com The Paul Potratz Show (Podcast) Quotes: “You want to do solution advertising versus just advertising your widgets” -Paul Potratz “If you stay in your comfort zone, you have no opportunity for growth” -Paul Potratz Time Stamps: 03:33 - Leaving corporate America 05:08 - Paul’s defining moment 06:10 - Changing the advertising game 07:30 - Overcoming procrastination as an entrepreneur 08:28 - Common marketing & branding mistakes