The Membership Guys Podcast - Practical Advice For Membership Website Owners

392 - Should You Stop Cancelled Members From Rejoining Your Membership?

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Sinopsis

In this episode of the Membership Geeks Podcast, I discuss whether membership businesses should prevent canceled members from ever rejoining. While not commonplace, it's a practice that does exist! But is it worth considering?I delve into the reasons behind this concept and how it can be detrimental to the growth and success of a membership business.In this episode:- Why would a membership businesses prevent canceled members from rejoining?- What are the main drawbacks of preventing canceled members from rejoining your membership?- How do cancellations fit into the member lifecycle and why do most membership owners view them the wrong way?- What is the importance of member lifetime value and how does it relate to the handling of canceled members?Thank You For ListeningWe really appreciate you choosing to listen to us and for supporting the podcast. We would be eternally grateful if you would consider taking a minute or two to leave an honest review and rating for the show. They're extremely hel