Market Proof Marketing: New Home Builder Marketing Insights

Jackie Lipinski, Julie Jarnagin and Beth Russell host episode 352 and discuss creative ways to repurpose content -- bringing home the idea of "create once, publish everywhere." This episode also covers AI (is it getting dumber?), and finding ways to energize and approach even "mundane" topics. And last but not least, never underestimate how many people put their pets at the forefront of their homebuilding decisions! Story Time (3:38): Beth had a "moment of magic" on a leadership call recentlyJackie went to Banff, Canada for her 10-year anniversary, and received the most lovely handwritten cardsJulie shared a moment from a recent call where a topic that could be considered mundane turned into an energized conversation From The News (18:09): Creative Repurposing Strategies for Digital Marketing Success: (https://www.doyouconvert.com)Did AI Already Peak And Now It's Getting Dumber? (https://futurism.com)Prioritizing Pets: New Study Reveals The Role Animals Play In Home Design (https://www.bui