Digital Insights

Post-Launch Optimization: 5 Steps to Long-Term Website Success

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Sinopsis

Notion Post Launch Optimization TemplateSignup to a Notion accountI've witnessed this scenario countless times: organizations invest substantial resources into launching a new website, only to neglect post-launch optimization once it goes live. This oversight is a critical mistake that can significantly undermine the long-term success of your digital presence. Today, let's delve into the crucial topic of post-launch optimization and explore why many organizations are failing to capitalize on this essential process.The Post-Launch Optimization ChallengeWhen it comes to post-launch website management, many organizations typically fall into one of two categories:They completely abandon post-launch optimization, treating the website as a "set it and forget it" project.They implement sporadic updates, primarily focusing on adding new features or updating information, without a structured post-launch optimization strategy.Both of these approaches miss a critical opportunity in the post-launch phase: leveraging real