Selling Local: Stories | Tips | Service

Crystal Balls for Sales: Predicting Success with Luster In a world where every conversation feels like an episode of "Survivor," wouldn’t it be nice to have a crystal ball? Enter Luster, the game-changing platform that’s part AI, part magical sales genie, and fully committed to taking the anxiety out of closing deals. Christina Brady, the brainchild behind this innovation, joined Adam Snider for a lickety-split chinwag which was as enlightening as it was entertaining.  We purposefully left the sound shenanigans of our TOTALITY 2024 permeating the few minutes together, in hopes you'll subliminally be piqued to join us in 2025.  Diabolical, we know.     Shiny Beginnings Kicking off with the intrigue of human error, Christina explains the essence behind Luster. It’s named after that inevitable sparkle in the "eye of a master"... someone who knows their stuff, radiates confidence, and leaves us all going, "Wow, tell me more!" Luster is all about practice, yet...  it's not your basic, slapdash run-through. It’s an