The Talking Points Podcast

The Quick News & Quick Takes segment this month includes the latest data on podcast consumption, and a Facebook exodus too (2:50), how Instagram is being used to spread hate (4:50), and media trends highlighted at SXSW (7:55 ).The Talking Points Spotlight features a timely basketball-themed event from Land O’Lakes (11:00).And, the Talking Points in this episode feature discussions about how newsrooms are handling their metrics and what communicators can learn from their approach (13:00), the true value of social media engagement and the importance of “lurkers” (25:00), and a survey with some interesting trends in corporate communications and PR (35:55).Plus, the Talking Points Shoutout for this month goes to Sue Serna, global director of social media at Cargill (42:30). She talks about her role guiding Cargill’s social social footprint and the challenges that work can offer at a large company, her involvement in industry networking and how she made the move from journalism to the corporate world.For show note