The Talking Points Podcast

Thanks for listening! Here’s our September episode: The Quick News & Quick Takes segment this month includes stories about how people get their news in social media (5:45), a look at new data about social media advertising (7:45) and tools that aim to help increase employee engagement (9:15). The Talking Points Spotlight highlights how Land O’Lakes honored female farmers with a custom country song (11:55). And, the three Talking Points in this episode feature discussions about a unique study of the the best times to post in social media (15:00), how brands ‘surprise and delight’ fans (22:10) and the takeaways from two recent content marketing conferences (34:05). Plus, the Talking Points Shoutout for this month goes to Greg Zimprich of Medtronic (45:35). He talks about his role there in financial communications, his work with the Minnesota PRSA, and his connection to Wheaties during his time in PR at General Mills. For show notes and links to the stories we talked about, visit http://www.TheTalkingPointsPodca