Market Proof Marketing: New Home Builder Marketing Insights

Market Proof Marketing · Ep 375: Builders' Show Pro TipsJulie Jarnagin and Beth Russell are here for a special Valentine's Day episode! They kick things off looking forward to the 2025 International Builders' Show (IBS), and share tips that you may not have thought of, that will make your time in Vegas more enjoyable and impactful if you're attending! They also share some really exciting news out of DYC -- the release of our brand-new SEM-PPC Quarterly Benchmarks! News topics include OpenAI's recent Super Bowl commercial, and an interesting YouTube fact that marketers need to consider. Story Time (02:42): Julie is looking forward to IBS! She shares tips that aren't-so-common, but super helpful: bring a microphone if you're shooting content! Check out a variety of content and take the time to dig through some of the lesser known sessions. Snacks! It can be hard to find time to wait in line or grab food, so Julie recommends bringing granola bars. Beth is noticing a theme of builders taking a journey of discover