Market Proof Marketing: New Home Builder Marketing Insights

Market Proof Marketing · Ep 377 - 2025 Builders Show Wrap Up The 2025 International Builders' Show (IBS) was a compelling experience for the entire Do You Convert team! It was a memorable event filled with many highlights, including presentations from our very own Julie Jarnagin, Karla Tuten and Kevin Oakley! In this episode, the team discusses their biggest takeaways from IBS. Topics covered include: AI Aids in Interior DesignStorytelling & Data in MarketingA Call for More Diverse PerspectivesPractical AI & Feedback LoopsOnline Sales and Marketing Collaboration& Much More!Below, team members expand upon their key takeaways:Karla Tuten: A whirlwind of inspiration and education is how I would define this past week. The familiar faces of our builder partners is particularly refreshing. With notebooks full of ideas, my biggest takeaway is that there is a real cost to inaction. But on that same note, to be successful at anything is a process, not a product. Kevin Oakley: Even thoug