Ponderings From The Perch

What's Empathy got to do with B2B Content Marketing and Revenue Generation?

Informações:

Sinopsis

Could your team's hidden challenges be preventing business growth? On this episode of Ponderings from the Perch, the Little Bird Marketing podcast, host and CEO Priscilla McKinney talks with guest and Team Leadership Coach Meghan Opitz about unlocking collective brilliance in organizations. They explore how trust-based team coaching can transform company culture and drive b2b content marketing success. As an American expat in Berlin with extensive market research experience, Opitz brings a unique perspective on building high-performing teams across US and European markets. As a leadership and team coach and the Senior Vice President of Business Development at Republikka, she works daily with teams laser-focused on revenue generation. Meeting and exceeding goals is her specialty. Having scaled Cint's respondent base from 10 million to 100 million, she provides valuable insights on revenue generation challenges and how understanding your buyer persona can lead to better team alignment. "When you talk about le