Smc: School Marketing And Communications
229: What new School Marketers need to know, farewell Google Reviews and a rant about QR codes.
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:31:47
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Sinopsis
School marketing and communications with Charlie Maughan, Rita Kilroy and Steph Wicks In this episode, Charlie and Rita are joined by imageseven Marketing Manager — Steph Wicks — to discuss the announcement that Google is removing reviews from school associated Business Profiles. The team talks about how these changes can affect schools and their position in the market. In our Deep Dive, the team breaks down the essential strategies every new school marketer needs to know when stepping into the education industry. Finally, Charlie, Rita and Steph tackle QR codes and where they are appropriate in the context of the education industry and how poor execution can disrupt the entire customer journey. Episode links: Google to Drop Reviews On School Business Profiles Deciphering the dilemma: The surprising impact of QR code menus on diminishing customer loyalty Got more questions for Charlie and the team? You can ask them via the following: Email: smc@imageseven.com.au Survey: imageseven.typeform.com Here