Investing In The U.s. - An Aussie's Guide To U.s. Real Estate

Ever walked into a listing presentation thinking it was yours, only to leave wondering what went wrong?Steve Shull has spent over 30 years coaching real estate agents, but it wasn’t until a chance encounter with “Never Split the Difference” by Chris Voss that everything changed. At the time, Steve was teaching a rigid, numbers-driven system rooted in logic, facts, and persuasion. But he quickly realized he had it all backwards: people don’t make decisions with logic—they decide with emotion.That epiphany led Steve to completely transform his coaching philosophy. He threw out the old scripts and built a system grounded in tactical empathy, connection, and trust. He hasn’t taught the traditional “listing presentation” in over a decade.In this episode, Steve shares the exact mindset shift that will change the way you sell forever—and the one tactic that closes more deals than any pitch or presentation ever could.Tune in! Key Takeaways: 00:00 Intro02:10 How Steve made his first dollar as a kid03:52 Before coachin