#seoisaeo Podcast - Expert Interviews At Major Digital Marketing Conferences
Rich Kahn with Jason Barnard on Fastlane Founders And Legacy. Unmasking Ad Fraud
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- Duración: 0:12:56
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Sinopsis
Rich Kahn talks with Jason Barnard about unmasking ad fraud. Unmasking Ad Fraud! Rich Kahn, Co-Founder and CEO of Anura.io, reveals the shocking truth about ad fraud across Google, Facebook, and programmatic advertising. Discover why 20% of all digital ad spend is stolen through sophisticated bots, malware, and human fraud farms. Learn how fraudsters exploit affiliate marketing, why connected TV fraud is surging, and what practical steps you can take to protect your marketing budget. Rich shares insider knowledge from his 30+ years in Digital Marketing, including a fascinating conversation with Google's head of fraud detection. This episode is essential for any business investing in digital advertising who wants to stop throwing money away on fake traffic and invalid leads. #AdFraud #DigitalMarketing #MarketingSecurity #FraudPrevention #OnlineAdvertising #ProgrammaticAds #AffiliateMarketing #MarketingROI #DigitalSecurity #AdTech What you’ll learn from Rich Kahn This episode was recorded live on vi