Digital Insights

In the last lesson, I said we’d be talking next about how to present your ideas to management. But, jumping into that too soon could actually backfire.If you go to leadership now with nothing but frustrations and vague intentions, it’s likely to come across as a complaint. And that’s not what you’re aiming for. You're not there to moan about the state of UX in your organization. You're there to show leadership. To demonstrate vision. And to earn their trust.That’s why, before we move on to stakeholder conversations, we need to step back and put together a draft UX strategy.I’m calling it a draft for a reason. This isn’t a final plan. You don’t need to have every detail nailed down yet. In fact, you shouldn’t.You’ll be far more successful if you involve others in shaping the strategy with you. If you present something that’s 100 percent locked in, people are more likely to push back. Not because the plan is wrong, but because they feel excluded from it.On the other hand, a draft invites collaboration. It shows