The Membership Guys Podcast - Practical Advice For Membership Website Owners

426 - Surviving and Thriving in the Modern Membership Economy with Robbie Kellman Baxter

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Sinopsis

In this episode of the Membership Geeks Podcast, I welcome back Robbie Kellman Baxter, author of "The Membership Economy," to explore how the world of memberships and subscriptions has transformed over the past decade. We dive into the shifts brought by the boom during COVID, the increasing demands for meaningful value, the impact of AI, and what the future holds for membership businesses. Whether you're just starting out or you're a seasoned membership owner, this conversation is packed with actionable advice and thought-provoking strategy for thriving in an ever-changing environment.In this episode:What are the most significant shifts membership business owners need to understand in 2025 compared to previous years?How have automation and AI impacted membership models, and what balance should be struck between leveraging technology and maintaining a human touch?What can membership site owners do to stay relevant and valuable to their members in an increasingly crowded and competitive landscape?How can you fu