Managing Marketing

Jacquie Ally, Margie Reid And Darren The Benefit And Challenges Of Owning Your Own Agency

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Sinopsis

Jacquie Alley is the Chief Operating Officer of Mediastore and the Chair of Independent Media Agencies Australia (IMAA). Margie Reid is the Chief Executive Officer of possibly the most talked-about agency in the market, Thinkerbell. Together, they represent two distinct paths to owning and managing an independent agency business. Jacquie worked in the family business, on and off, for much of her career. Margie built a career by rising through the ranks of major network agencies to become Managing Director before taking the leap to equity ownership and assuming the chief executive role. These two business leaders share the joys and challenges of independent agencies, providing invaluable insight into the values-driven decision-making that makes indies so appealing to staff and an ever-growing cohort of marketers. Listen on Apple: https://podcasts.apple.com/au/podcast/managing-marketing/id1018735190  Listen on Spotify: https://open.spotify.com/show/75mJ4Gt6MWzFWvmd3A64XW?si=a3b63c66ab6e4934  Listen on Stitcher: