Life By Design

Are your sales emails falling flat? It might not be your copy, it might be who you're writing to. In this episode, Allison breaks down a simple but wildly effective strategy that helped one of her Done-For-You Email Funnel clients increase her email funnel sales by $2,000 per 100 leads without rebuilding a thing.If you’ve ever felt like your funnel is “almost there,” but not quite converting like it should, this episode is for you.TAKEAWAYSMost entrepreneurs write emails trying to speak to everyone, but the magic happens when you zero in on your actual buyers and their habits.There are seven distinct buyer types and each one needs to be spoken to differently because they buy differently.You can uncover your actual buyer types with a simple one-question survey (no fancy data tools required).Speaking directly to just three buyer types gave one client a 2% bump in sales, which translated to $2,000 more sales per 100 leads.You probably don’t need to overhaul your email funnel. You just need to get smarter about w