Askalli: Self-publishing Advice Podcast

ALLi Campaigns Manager Matty Dalrymple talks with book cover designer Rachel Valliere about improving indie book design through a crucial but often overlooked tool: the creative brief. Rachel explains how a well-crafted brief helps authors communicate their vision clearly, including technical details like trim size, binding, and cover text. They discuss how understanding genre conventions, using design elements intentionally, and navigating image and font rights contribute to professional indie book design. Sponsors This podcast is proudly sponsored by Bookvault. Sell high-quality, print-on-demand books directly to readers worldwide and earn maximum royalties selling directly. Automate fulfillment and create stunning special editions with BookvaultBespoke. Visit Bookvault.app today for an instant quote. This podcast is also sponsored by Gatekeeper Press, the all-inclusive Gold Standard in Publishing, offering authors 100% rights, royalties, satisfaction and worldwide distribution. Gatekeeper Press, Where Auth