The Membership Guys Podcast - Practical Advice For Membership Website Owners

433 – Building a Hybrid Membership Model: Lessons from Freelancer Magazine

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Sinopsis

In this episode, I dive into the fascinating story of Freelancer Magazine’s innovative hybrid membership model with founder and editor Sophie Cross.We explore how an independently published print magazine not only survives but thrives by blending traditional publishing with a thriving online membership and community for creative freelancers.From virtual coworking sessions to exclusive member directories and content, I uncover the secrets behind building a sustainable, community-driven membership alongside a premium print product.Whether you’re a membership owner, a publisher, or just love creative business ideas, there’s a lot to learn from Sophie’s journey.In this episode:What does the membership offering at Freelancer Magazine include beyond the print and digital publication, and how are these elements structured for members?How did the transition from a print-only magazine to a hybrid membership model come about, and what evolved along the way?In what ways has the online community and member features impac