The Rise Of The Young Podcast

Michael Jacobson – CEO of French Florist on Turning His Uncle’s Struggling Flower Shop into a $9.5M Powerhouse

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Sinopsis

This episode is sponsored by Adobe in partnership with Coursera. Through the Adobe Digital Academy, they’re offering free certificates in AI, design, marketing, and storytelling—skills that matter in today’s world. Whether you’re a founder, creator, or someone looking to grow, these courses are practical, flexible, and built for how we learn today. #AdobePartnerStart learning at https://adobe.ly/413JKTXMichael Jacobson, CEO of French Florist, joins the show to share how he transformed his uncle’s struggling flower shop into a $9.5M+ floral powerhouse and is now leading its national franchise expansion. He breaks down the role of proprietary technology, scaling systems, and creating a values-first brand in a traditionally overlooked industry. Michael also opens up about entrepreneurship, the emotional side of customer loyalty, and the lessons learned from reinventing a family business into a modern, thriving brand. Learn more about French FloristChapters00:00 Introduction to French Florist and Michael's Jo